SOCIAL MEDIA
Case Study + Galleries
Digital Posters
& Adverts
A collection of artworks for social media
in the form of flat JPG files to use for advertisments
for offers and events for some different venues,
which adhere to very different branding.
Any photos that were not obtained under the
creative commons license, were taken by
photographers who licensed the images to our
company, for promotional use.
Animations
& Videos
Some examples of videos & animations made
for promotional use on social media and press.
Filming of venues and some editing should be
credited to YacketyYack - a media agency
responsible for a variety of your venue's videos.
Photos of Food and cocktails should be credited
to Mark Dines - the company's food & drink
photographer.
Variety of
sub-brand
collatoral
An example of some of the bespoke varieties
of artwork I have created for certain sub-brands
used for promotional purposes, on social media.
Case Study:
Client
Tropicana Beach Club
Sub Brand
Covent Garden Beach Club
Brief
Create fun artworks/ animations for social media
to advertise the fun activities of our repeat Thursday
event, "Covent Garden Beach Club".
Be sure to advertise using photos from our in-house
photographer which best show the lively atmosphere
of the nights and clearly show the inflatables toys
and ping-pong available on the night.
Content Marketing
& Strategy
As well as the production of social media artworks, for venues in Covent Garden, Chelsea, Kensington, Leicester Square, Kentish town and small/ large businesses in West Sussex and elswhere, I also spent a year as an in-house account manager/designer for Hackett & Tiger - a digital marketing agency in Brighton.
Here I analysed client's key audiences and combined the company's key goals in order to devise strategies for social media content, in order to increase engagement with their target market.
Using the additional tool of web analytics, I could consult business on how to increase calls-to-action and sales conversions.
I account managed/ supported for clients including
London's Royal Docks, Big Ideas Wales (a sector of
the Welsh Government) and Pulse Nursing (the
second biggest staffing firm for nurses in the country).